Our Core Values

From the beginning, sustainability has been at the heart of VIBAe. We haven’t shouted about it—because when something’s built into everything you do, it feels like second nature. Like brushing your teeth every day: essential, but not something you announce to the world.

But now, we’re ready to give it shape, direction, and most importantly, a voice.

Our values haven’t changed. What’s changing is how clearly we express them.

Our Commitment

We believe in being straightforward about our sustainability journey, sharing our wins, our challenges, and our goals. This isn’t about being perfect; it’s about making better choices every step of the way.

And now, we’re taking it further. This philosophy is backed by a full sustainability strategy—with clear goals, real data, and accountability—so you can see exactly how we’re walking the talk.

We’ve launched a new sustainability strategy, not to reinvent our path, but to make it visible. To guide us, we’ve partnered with ImpactOS by AskKauko, experts in turning complex sustainability data into clear, actionable steps.

Sustainability has always been our foundation. Now, it's also our roadmap.

We believe great shoes should be

Comfortable

Our shoes are known as the most comfortable shoes in the world

Made with respect

We care about comfort—but also about responsibility to people and the planet.

Timeless in design

Shoes that are unisex, go with every outfit and stand the test of time

 

 

The little “E” in VIBAe stands for all the things we really care about:


  

Ergonomic

Shoes that actually support your feet. Happy feet – happy life

Ecological

We care about the footprint our materials leave behind

Ethically Made

Fair conditions, fair pay, happy craftspeople (and a civilized two-hour lunch)

More than a factory, it’s a family

Our shoes are handcrafted in Portugal, where generations of shoemakers bring our ideas to life with skill, care, and a whole lot of pride.

VIBAe shoes are made just outside Porto, in a factory where craftsmanship is not just a job, it’s a way of life.

From the hands of Ismael and his family to the daily rhythm of long lunches and shared values, everything we do is built on respect—for tradition, for people, and for the planet.

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MATERIALS THAT MATTER

We carefully choose every material based on how it feels, how it performs, and what kind of footprint it leaves behind.

We use vegetable-tanned leather, bio suede and breathable French linen. All our shoes feature natural rubber outsoles for grip and durability. These choices are about comfort, but also about responsibility.

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CARBON STEP™ FOOTBED

The soul of every VIBAe shoe is our signature Carbon Step™ footbed, designed for all-day comfort and support.

One of its most sustainable features? It’s removable. When your footbed wears out, you don’t need to replace the entire shoe—just the insole. That extends the life of your footwear and reduces waste.

We're currently working with Aalto University in Helsinki to develop an even more ecological version of the Carbon Step™ footbed—without compromising the comfort you love.

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SUSTAINABLE SHIPPING

As VIBAe has grown, so has the need for a smarter way to ship. That’s why we’ve partnered with Axla Logistics, a subsidiary of Åland Post, to support our global reach with sustainable, scalable logistics.

From their new eco-efficient warehouse in Tuusula, Finland, VIBAe shoes are now shipped to over 150 countries—faster, greener, and more reliably.

Because better logistics mean a better experience for you—and a smaller footprint for the planet.

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SECOND HAND WITH NINYES

VIBAe PRELOVED: A Second Life for Your Shoes

We believe sustainability means keeping things in use longer. That’s why we partnered with Ninyes to launch VIBAe PRELOVED, our second-hand concept.

You can now recycle your old VIBAe shoes—or shop curated, pre-loved ones that have been quality-checked and are ready for their next adventure.

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WALKING TOGETHER

We're proud of the foundation we've built; timeless design, responsible materials, and long-lasting comfort. But now, we’re taking the next step—turning our values into a clear, measurable sustainability strategy.

With the help of ImpactOS by AskKauko, we're launching our Concrete Sustainability Action Plan for 2025–2029. This isn’t a marketing campaign. It’s a real roadmap that turns data into decisions and it holds us accountable.

We're focusing on our 3E Framework through tangible actions:

✓ Measuring product-specific carbon footprints

✓ Ensuring transparency throughout our supply chain

✓ Publishing our first official Sustainability Report in 2026.

We’ll share our progress and our challenges openly across our website and communications. You’ll see specific metrics, honest updates, and the real impact of your choices.

We know real change takes time, and we’re not perfect. But this is our promise: to stay radically honest, lead with data, and build a community that cares.

Thanks for walking this road with us. 

We mean it when we say,

every step matters.